2024
KAO MHOK KAI SIAM
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Kao Mhok Kai Siam has been serving delicious Kao Mhok Kai (chicken biryani) for over 20 years, becoming a beloved establishment in the area. Farg Design Studio was entrusted with the task of rebranding the logo and visual identity to reflect the restaurant’s rich heritage while giving it a fresh and modern update for today’s audience.
The goal of this rebranding was to preserve the timeless quality of Kao Mhok Kai Siam while enhancing its visual identity to make it more appealing and relevant in the present-day market.
The logo layout was rearranged to create a cleaner, more balanced design, ensuring better legibility and a more modern appearance without losing the essence of the brand’s traditional values.
The visual elements were updated to complement the new logo, providing a contemporary and fresh look while maintaining a connection to the restaurant's rich history and culinary expertise.
The rebranding of Kao Mhok Kai Siam successfully combines tradition and modernity, offering a refreshed and appealing identity that resonates with both long-time patrons and new customers. The updated logo and visual identity now capture the essence of the restaurant while maintaining a timeless feel that reflects over two decades of culinary excellence.